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Scientifically-Proven Ways to Make Your Employees Happier

To turn to science to find the things that are proven to make employees happier. You can look at business studies, as well as psychological theories and phenomena. . . . → Read More: Scientifically-Proven Ways to Make Your Employees Happier

FDA Clears First Mobile App for Substance Abuse

A smartphone app designed to help treat substance abuse disorders received approval from the U.S. Food and Drug Administration. . . . → Read More: FDA Clears First Mobile App for Substance Abuse

University, Drug Maker Partner on Suicide Genetics

Pharmaceutical company Janssen Research and Development and University of Utah Health in Salt Lake City are studying genetic factors linked to higher suicide risks. . . . → Read More: University, Drug Maker Partner on Suicide Genetics

Univ. Spin-Off Offers Technology to Boost Math Learning

A new company aims to make learning algebra more intuitive and productive for students with software based on research at Indiana University in Bloomington. . . . → Read More: Univ. Spin-Off Offers Technology to Boost Math Learning

Is There A Science To Attracting Consumers?

Here are some pieces of advice which might just help you better attract customers to your business in the future. . . . → Read More: Is There A Science To Attracting Consumers?

Mastermind Your Marketing — The Science Behind Each Approach

This split down the middle translates into marketing approaches, not just from the marketer’s point of view, but in how and who it attracts from a consumer point of view too. . . . → Read More: Mastermind Your Marketing — The Science Behind Each Approach

When Art And Science Collide — The Key To Successful Branding

You need to understand what makes consumers tick, but you also need to appeal to their emotions and to capture their imaginations. . . . → Read More: When Art And Science Collide — The Key To Successful Branding

When Metrics And Marketing Marry, Making More Customers

Marketing should be predictable, yet there will always be surprise results in the mix. . . . → Read More: When Metrics And Marketing Marry, Making More Customers

Understanding What Works: Why It’s Beneficial To Get Inside The Mind Of The Consumer

When you’re trying to establish a successful business, there are few things that will benefit you more than understanding what consumers want and how they think. . . . → Read More: Understanding What Works: Why It’s Beneficial To Get Inside The Mind Of The Consumer

Methods to Enhance Workplace Productivity

You need to have a careful and considered approach to boosting productivity levels. . . . → Read More: Methods to Enhance Workplace Productivity