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When Art And Science Collide — The Key To Successful Branding

You need to understand what makes consumers tick, but you also need to appeal to their emotions and to capture their imaginations. . . . → Read More: When Art And Science Collide — The Key To Successful Branding

When Metrics And Marketing Marry, Making More Customers

Marketing should be predictable, yet there will always be surprise results in the mix. . . . → Read More: When Metrics And Marketing Marry, Making More Customers

Understanding What Works: Why It’s Beneficial To Get Inside The Mind Of The Consumer

When you’re trying to establish a successful business, there are few things that will benefit you more than understanding what consumers want and how they think. . . . → Read More: Understanding What Works: Why It’s Beneficial To Get Inside The Mind Of The Consumer

Methods to Enhance Workplace Productivity

You need to have a careful and considered approach to boosting productivity levels. . . . → Read More: Methods to Enhance Workplace Productivity

The Science Of Bargains: Know Your Customer

The idea of using sales and bargains to attract customers is not a new explanation, but do you really know why it works? . . . → Read More: The Science Of Bargains: Know Your Customer

Wearable Heartbeat Simulator Helps Reduce Stress

A device that sends rhythmic vibrations resembling heart beats into the wrist helps reduce stress among individuals facing the prospect of making a public speech. . . . → Read More: Wearable Heartbeat Simulator Helps Reduce Stress

Umbilical Cord Blood Evaluated for Autism Treatment

Results from a clinical trial show infusions of a child’s own umbilical cord blood are safe for treating autism spectrum disorder, and provide initial signs of effectiveness. . . . → Read More: Umbilical Cord Blood Evaluated for Autism Treatment

Sensors, Wearables Track Moods and Eating Behavior

A system that captures and interprets spoken words by individuals and groups can track their various moods, which also predict eating behaviors leading to obesity. . . . → Read More: Sensors, Wearables Track Moods and Eating Behavior

An Inspiring Company Needs Aspiring Employees

Here are some steps to help your employees aspire towards success once more and help lift the image of your inspiring company at the same time. . . . → Read More: An Inspiring Company Needs Aspiring Employees

Slot Machine Gamblers Get Hooked in Trance-Like State

Findings from a recent study show gamblers who get immersed in playing slot machines are more at risk to develop gambling problems as a result. . . . → Read More: Slot Machine Gamblers Get Hooked in Trance-Like State