Hershey Grant Funds University Sensory Science Lab

(Photos8.com)

The Hershey Company in Hershey, Pennsylvania has awarded a grant to Harrisburg (Pennsylvania) University of Science and Technology for a new sensory science and consumer research laboratory. The grant of $90,000 will fund the start-up and operation of the lab for two years.

The university says the sensory science and consumer research program is aligned with the school’s mission to create academic programs that meet the educational needs of youth as well as create economic opportunities in the region.

The lab will conduct consumer taste tests on a range of confectionery products, including Hershey’s chocolate. The program’s research results will be integrated with sensory testing conducted at the company’s technical center in Hershey, where professional sensory panels and employee panels provide feedback that guides ongoing new product development.

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